Xbox Game Pass and NVIDIA GeForce Now logos over cloud-streamed gaming devices.

Cloud Era: Game Pass, GeForce Now, and Enshittification

On October 1st, 2025 I was absolutely gutted over the news I had just received. My beloved Game Pass subscription, for which I had been spreading the gospel of its value for years, had just increased in pricing. “What the hell are they thinking?” I asked myself. “They can’t be serious.” I immediately could only think of one word. Enshittification. It comes for all, and it had finally come for my precious Xbox Game Pass. ...

November 13, 2025 · 9 min · David A. Richards